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    Why you need to personalize content in 2019

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    It’s not new, but it’s more important than ever. Personalization is the touch you need to boost your marketing efforts in 2018.

    User-generated content, and why you need it

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    Isn’t it great to receive a helping hand? User-generated content is just that, boosting your marketing and SEO strategies with minimal effort on your part.

    Why you need to make 2019 all about video

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    When used in the right scenarios and the right touchpoints, video can be a powerful tool for engagement.

    The keys to writing marketing copy

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    Supercharge your marketing copy so it reaches your target audience every time, line by line, regardless of content type or platform.

    6 themes that will shape engaging content in 2019

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    Best practices in content marketing are always evolving to better connect brands and audiences. In 2018, good strategies involve merging quality and quantity, focusing on the user experience and intent, and providing content in more immersive formats than ever before.

    Your 2019 guide to 16 types of written content (ebook)

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    Creative content writing is both a science and an art form. Executing on a sophisticated content strategy that includes the written word is not a walk in the park, and many marketers fail to understand how to pivot their approaches to each asset.

    The rhythm, the pace, the mind control: Syntax in writing

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    Through strategic syntax variation, you can make your web content more readable and engaging.

    How to come up with creative content ideas

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    Ever wonder where talented writers come up with their most creative content ideas? Take a look and try putting these strategies to work for your content.

    How to create powerful sales enablement content

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    What exactly is sales enablement content and how do you create it?