It’s not new, but it’s more important than ever. Personalization is the touch you need to boost your marketing efforts in 2018.
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Best practices in content marketing are always evolving to better connect brands and audiences. In 2018, good strategies involve merging quality and quantity, focusing on the user experience and intent, and providing content in more immersive formats than ever before.
Creative content writing is both a science and an art form. Executing on a sophisticated content strategy that includes the written word is not a walk in the park, and many marketers fail to understand how to pivot their approaches to each asset.
Through strategic syntax variation, you can make your web content more readable and engaging.