ClickCease Content Creation Archives - Page 8 of 19 - Brafton

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10 Marketing Podcasts Every Content Marketer Needs To Hear

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Two things we love at Brafton? Marketing and podcasts. Put those together, and you have a whole bunch of happy marketers.

Marketing Assets for Every Stage of the Sales Funnel (Examples + Infographic)

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Let’s look at each marketing asset’s role in the sales funnel, and unpack its value in the digital marketing hierarchy.

What does a copywriter do? (infographic)

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Copywriter, content writer. Po-tay-to, po-tah-to? Read on to get answers to this and other questions about copywriters’ roles in content marketing.

How to come up with creative content ideas

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Ever wonder where talented writers come up with their most creative content ideas? Take a look and try putting these strategies to work for your content.

The anatomy of a marketing ideation workshop (Infographic)

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Is “innovative thinking” a business process? You betcha.

5 keys to crafting a killer marketing case study

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A good case study gets its point across, but a great case study does so with style. Here are five key steps for producing a first-rate marketing case study.

The Complete Guide to Data-Driven Content Development [Video]

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If there’s one rule in marketing, it’s this: Don’t make assumptions about your audience. Data can guide your content development efforts if you know how to find and interpret it correctly.

6 inventive content marketing ideas we made happen in Q4

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6 of the most inventive (and adaptive) pieces of content we’ve created in the past few months.

How to write in a conversational tone: Tips for B2B and B2C

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A conversational tone can make your content marketing not only easier to read, but more successful in connecting with and retaining key audiences.