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    8 types of infographics you should be using in your content marketing

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    Infographics perform astronomically well on social, advance your branding campaigns and convince audiences that your company is creative, versatile and digitally elegant. Use them as standalone assets or to add more vibrance to blogs, email newsletters and conversion landing pages.

    Intelligent content: Is it really future proof?

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    An intelligent explanation of intelligent content’s role in the future of content marketing.

    4 things you need to know for great website content writing

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    Great website content writing can elevate web pages, improve site ranking and drive organic traffic. Here’s what you need to know.

    The content marketing blog resource center

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    Content marketers help clients create and manage blog content. But what do their blogs look like? Which ones are they reading? Here’s all you need to know about fabulous content marketing blogs.

    Micro content: What is it and why do you need it?

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    Microcontent is written copy, imagery and/or video content that can be consumed in 10-30 seconds or less.

    Why you need long-form content (and why your readers will love it)

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    Long-form content is a subjective premise for some. After all, length does not equal ranking. Let’s look at why every marketing strategy benefits from long-form content and why audiences and search engines are hardwired to enjoy it more than shorter assets.

    How to write a great case study

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    If you’ve ever relied on Yelp, Pitchfork or Roger Ebert to tell you what’s good and what’s not, you know how important good reviews are. Case studies give your business the power of a great review that’s strictly under your control.

    eBook ideas to power your content marketing

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    You know you need eBooks to flesh out your content marketing strategy, but consistently coming up with relevant and interesting topics can be a bear. Don’t worry, we’ve got your back.

    How to hire marketing writers: Look for these key traits (infographic)

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    Great content marketing writers take your company details, however dry, and turn them into the Harry Potter series.