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    12 Days of content: eBooks (video)

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    On the tenth day of content, web marketing gave to me: Ten eBooks of insights.

    Q&A: Catching up with Braftonian Amanda on content marketing in Auckland

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    It was one year ago when Brafton Senior News and Content Writer Amanda Gross received an email from CEO Richard Pattinson, explaining an opportunity for an editor position at Brafton’s […]

    12 Days of content: CTA buttons (video)

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    On the ninth day of content, web marketing gave to me: Nine calls to action.

    5 reasons self-hosting is important for video marketing success – 3rd Thursday Tip

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    For this month’s Third Thursday Tip, strategist Colin Campbell talks about optimal hosting strategies for results-driven video marketing.

    12 Days of Content: Video product demos (video)

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    On the 8th day of content, web marketing gave to me: 8 video product demos.

    The editorial legacy of Brafton’s Boston headquarters

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    Long before Brafton made Winthrop Square the home of its Boston headquarters, previous tenants were setting a high standard for editorial excellence. The building originally launched as the New England […]

    12 Days of content: Infographics (video)

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    On the seventh day of content, web marketing gave to me: Seven infographics

    12 Days of content: Video blogs (video)

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    On the sixth day of content, marketing gave to me: Six video blogs

    Misplaced CTAs are costing you conversions [data]

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    One of marketers’ primary goals is to continuously drive ROI, but they may miss conversion opportunities if their CTA placement is poor.