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    What it’s like to be a web content writer

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    Life as a web content writer is a commitment to discipline, good habits and creative self-care.

    Sarah Carlson: An expert eye for video blogs

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    Sarah Carlson’s journey from theater starlet to video blog wunderkind is a story you can’t miss.

    A guide to the best inbound marketing tools of 2018

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    From attracting prospects to transforming them into customers, you need the right tools to get the most from your inbound marketing campaigns. Here’s our list of the best 18.

    3 awesome inbound marketing examples

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    What makes an inbound marketing campaign great? These examples will give you some ideas.

    Our comprehensive list of content marketing platforms

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    Content marketing requires a certain set of tools. Here are our top picks for supporting your content marketing strategy.

    How to measure digital marketing effectiveness (2018 edition)

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    If just 39 percent of companies believe their marketing is effective, then why are they on pace to invest in digital campaigns more than ever? For one, they should invest more. But they should also be more skilled and tracking and measuring their success.

    The Content Marketing Weekly: Food for thought

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    T-minus 13 days until the summer solstice; commencing the Content Marketing Weekly now.

    The end is nigh: How to write a conclusion

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    The conclusion is your content off ramp, allowing readers to slow down, find your calls to action and consider their next decision.

    The best blogging tools for 2018

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    About 4 million blog posts will have gone live by the end of today. Your task? Write something that a prospect will read over the other 3,999,999 posts. Here’s how.