Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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It seemed only a matter of time, but it appears that the end of Web 2.0 is almost at hand, giving way to Web 3.0. A post from Tom Wilde on SearchEngineLand says that the new generation of web content will be more focused on individual content with consumers more interested in bits and pieces… Read more »
With so much content on the internet, it’s sometimes difficult to differentiate from everyone else and get some attention, but SearchEngineLand’s Aaron Wall says one way is through using some less tha
The blog Google Operating System has apparently discovered a new customization option that Google has been testing – called "preferred sites" – which could alter the way search engine optimization (SEO) is viewed. The option will allow users to pick results that best fit what they are looking for – which could potentially assist the… Read more »
With many online retailers seeing a rise in traffic and sales over 2008 while brick and mortar stores saw sales decrease, it’s no surprise that search engine optimization (SEO) is one of the top prior
Throughout the presidential campaign Barack Obama called for change, and only in office for one day it seems that some drastic change has already occurred – in the search engine optimization (SEO) of
There are some in the industry that say with the increase in personalized search search engine optimization (SEO) as we know it will be dead. But, WebProNews’ Peter Da Vanzo says that’s not going to happen. Da Vanzo says the death of search engine optimization has been predicted since the mid 90s, yet almost 15… Read more »
Although the Obama administration has increased its search engine optimization (SEO) after taking control of the White House this week, one SEO holdover from the Bush presidency which tied the 43rd pr
In what may prove to be one of the ways global conflicts are fought in the 21st century, Israel used search engine optimization (SEO) to halt the online backlash it was receiving during the recent con
Net neutrality is one issue that has the potential to greatly affect search engine marketing, but it is being almost completely overlooked by the industry. That’s according to WebProNews, which warns of higher prices for sites that use pay-per-click and lower rankings for companies implementing search engine optimization techniques as a result of net neutrality… Read more »
People trust news they get from online sources as much or more than information gathered from friends or watching television, but they see blogs as the least trustworthy way of getting information.