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Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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SMX West just two weeks away

Two weeks from today marks the start of SMX West in Silicon Valley which will feature a number of big name speakers from the search industry and discussion of topics from search engine optimization (S

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Sports site increases SEO

For sports fans, getting news on their favorite teams or statistics for a fantasy league is just a few clicks away because of the wonders of the internet. Now one sporting website is looking to improv

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SEO is important during site redesign

Companies that are going through a website redesign need to maintain a focus on search engine optimization (SEO) throughout each step of the process.

That’s according to Rob Gardner who write

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SMX West offers satisfaction guarantee

During a time where most companies are struggling with their finances, the people at the SMX West conference are taking a novel approach to attracting attendees – a satisfaction guarantee.

Th

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Super Bowl drops the ball on SEO

Although companies pay a great deal of money to get their message across to viewers of the Super Bowl, it appears the NFL did a poor job with its search engine optimization (SEO).

Google Tren

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Analyzing SEO traffic at SMX West

With one week left until the SMX West conference begins news is still filtering in on speakers who will be participating in the event.

Craig Hordlow of Red Bricks Media will be presenting a

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Yahoo attempts automated SEO

Yahoo appears to be throwing its hat in the search engine optimization (SEO) ring with a patent which has the potential to rewrite text on a third-party site to optimize it for popular search terms.

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Study: Online retailers are better at SEO

New research finds that online only retailers like Amazon are doing a far better job at search engine optimization (SEO) than their brick and mortar competitors. The study from Internet Engine looked at the search results of companies over the last three holiday shopping seasons and found that online retailers received more than 30 percent… Read more »

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