Understanding Facebook sponsored posts and how to use them for the most ROI

When it works, social media marketing can feel like magic. Let’s look at some proven ways to create memorable content your followers will love and share.

Find out what types of content work best on LinkedIn and read up on best practices for each.

Learn how top brands like Spotify, Wayfair and Refinery29 are setting the bar high for social media campaigns in 2018.

Unfortunately, this isn’t Field of Dreams, and you need to do more than just “build it” to ensure that attendees will flock to your event. Thankfully, we’re here to help with a few ideas, complete with examples.

Social media bots and other fraudster accounts are a growing problem. A fake followers check can help content marketers retake control of social media efficacy and get real engagement from real people.

How does social media impact your business, and how should you be optimizing your social strategy in 2019? Integrate these six marketing trends into your content marketing mix.

Spoiler: It’s what you post, not how often.

Are you leveraging the holidays in your social content? Strap in for the celebrations because we’ve got social media holidays for every month of the year.

With more than 560 million users, LinkedIn is the premier B2B content promotion channel. Are you doing enough on LinkedIn?