Impression is arguably the bedrock metric of all digital marketing.
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Should you buy Instagram followers? No. Organic follower growth is the best way to ensure you’re building a receptive and engaged audience. In this post, we’ll look at some proven techniques for organically gaining followers on the platform.
Facebook sponsored (boosted) posts are used in conjunction with Facebook ads to reach audiences at different parts of the marketing funnel. In this article, we’ll compare boosted posts and ads and how they fit into an overall social media strategy.
When it works, social media marketing can feel like magic. Let’s look at some proven ways to create memorable content your followers will love and share.
Find out what types of content work best on LinkedIn and read up on best practices for each.
Unfortunately, this isn’t Field of Dreams, and you need to do more than just “build it” to ensure that attendees will flock to your event. Thankfully, we’re here to help with a few ideas, complete with examples.
Social media bots and other fraudster accounts are a growing problem. A fake followers check can help content marketers retake control of social media efficacy and get real engagement from real people.
How does social media impact your business, and how should you be optimizing your social strategy in 2019? Integrate these six marketing trends into your content marketing mix.
Are you leveraging the holidays in your social content? Strap in for the celebrations because we’ve got social media holidays for every month of the year.