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    A snapshot of where social media marketing is headed

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    Recent changes to major social networks signal what is yet to come for social media marketing.

    Why marketers can ignore Microsoft’s LinkedIn purchase

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    If Microsoft buying LinkedIn isn’t important for marketers, what should they care about when it comes to the latest news in their space?

    Guidelines to create winning social posts on 5 popular networks

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    Once you know where to publish your content on social, the next step is determining how to post on each network. Here’s our guide to 5 popular networks.

    How to choose the right social network to share your content

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    Mapping your content to the right network is a must to get the most engagement possible. This guide will show you where different content types will perform best.

    10 need-to-know Instagram facts (+ 4 steps to a winning Insta-marketing strategy)

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    The best time to post on Instagram, the most popular filters and more in this quick guide to Instagram marketing.

    Top free analysis tools for your social media strategy

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    Social media marketing can bolster a strong digital marketing strategy, and having the right (free) tools to learn more about your social efforts will help generate bigger, better results.

    7 real-life stories of when social ads worked

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    The story of a social media marketer who was apprehensive about the effectiveness of social ads – until she had first-hand success with one.

    35 ways social media marketing improved in 2015 & how to make the most of it in 2016

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    35 ways social media marketing has improved in 2015: Here’s our year-end wrap up, with tips on how to make the most of your social marketing.

    Tap into the total Twittersphere: Show promoted content to logged-out users

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    Now that promoted tweets are available to an increasing amount of non-Twitterers, here are our 5 tips for making the most out of your Twitter content.