What’s the Importance of a Social Media Moderator?
Learn why it’s important to have a social media moderator on your brand’s team and find out what makes these professionals excel.
Social Media
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
How To Strengthen Your Social Media Roots With Sprout Social
Follow our step-by-step guide to master Sprout Social, learn about the alternatives and optimize your social media efforts.
Content Strategy for Instagram in 2026: Master Your Reel With These Key Points
Twenty-five years ago, marketers would say success is all about having a strong presence on television and radio. In 2024, the channel of choice has shifted to social media — specifically, Instagram. The tricky part about social media is that it’s constantly evolving. Instagram, for example, has gone from a predominately photo-sharing app to a… Read more »
Best Practices for Community Management on Social Media: Expert Guide for 2024
Do you know the best ways to practice community management on social media? Read our guide for tips on managing your social channels effectively.
Our Advice for Marketers Thinking of Joining Meta’s Threads
Discover the nuances of Meta’s Threads, the mobile-first platform challenging Twitter. Explore demographics, potential and challenges for marketers.
Your Complete Guide to Facebook Analytics Reports: Understand What Your Data is Telling You
Unlock the Power of Facebook Analytics: Discover tools, steps and key metrics to create insightful reports using Facebook Insights.
Top 3 Pros and Cons of Social Media for Your Brand
Social media is an essential part of marketing strategy nowadays. But there’s an upside and downside, so follow these tips carefully.
Twitter Is Now X. What Else Has Changed for Marketers Over the Past Year?
Explore the evolution of Twitter into X under Elon Musk, and its impact on marketers. Discover competition, legal matters, the advertiser exodus and more.
Is Threads the New Twitter (or X)? What Marketers Need To Know About the Latest Social Trend
Threads is a shiny, new social platform that was released in July. Want to find out if all that glitters is gold? Consider this your guide to all things Threads.
5 Awesome LinkedIn Content Strategy Examples
Check out 5 great LinkedIn content strategy examples to inspire your social media marketing and reach your target audience.