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    How to create a social media strategy that caters to diverse audiences

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    Different content formats on social media can be the key to catering to distinct audiences. Here’s how it worked for our client in the healthcare recruiting industry.

    The 6-step guide to running your first Facebook ad

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    How to successfully set up your first Facebook ad, with tips from Brafton’s social media team.

    Live-Tweeting convinced my client that social media ROI exists

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    Every year, one of our clients attends a conference hosted by the Mortgage Bankers Association in New York City. This is the first year they’ve had the help of a […]

    Social media posts influence 71% more purchases for ecommerce company

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    Can social media marketing drive sales? This ecommerce client proves it can – here’s how Brafton’s social strategy attracts followers, drives traffic & sales.

    Inside look at Brafton’s social media team with strategist Emily Joria

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    Emily’s discussing Brafton’s new social media marketing services in our latest employee spotlight.

    Mystery solved: 6 Metrics to measure social media marketing success

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    Social media marketing is essential for successful web strategies, but most companies don’t know how to measure the results – here are 6 ways:

    10 Brands that prove B2Bs have a place on Instagram

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    Six tips (with examples from ten B2B brands we admire!) for boosting your brand Instagram game.

    5 Brands using Meerkat for marketing

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    Meerkat offers a new interactive way to use video. Here’s five brands using it effectively.

    How LinkedIn became a top traffic source for a telecom company

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    One of Brafton’s clients turned LinkedIn into a top source of referral traffic with an audience-focused social media strategy.