ClickCease Social Media Archives - Page 7 of 11 - Brafton

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Instagram metrics: What to track and actionable performance benchmarks


Instagram metrics provide granular as well as top-level insight into how campaigns are doing. Let’s look at which ones are the most important to track, and what each of them can tell you.

Understanding Facebook sponsored posts and how to use them for the most ROI


Facebook sponsored (boosted) posts are used in conjunction with Facebook ads to reach audiences at different parts of the marketing funnel. In this article, we’ll compare boosted posts and ads and how they fit into an overall social media strategy.

How to crush content creation on social media


When it works, social media marketing can feel like magic. Let’s look at some proven ways to create memorable content your followers will love and share.

How to perform a fake followers check and purge the phonies


Social media bots and other fraudster accounts are a growing problem. A fake followers check can help content marketers retake control of social media efficacy and get real engagement from real people.

6 social media trends for 2019 that will impact your business


How does social media impact your business, and how should you be optimizing your social strategy in 2019? Integrate these six marketing trends into your content marketing mix.

How often to post on social media in 2019


Spoiler: It’s what you post, not how often.

Mark your 2019 content calendar with these social media holidays


Are you leveraging the holidays in your social content? Strap in for the celebrations because we’ve got social media holidays for every month of the year.

5 Awesome LinkedIn Content Strategy Examples


Check out 5 great LinkedIn content strategy examples to inspire your social media marketing and reach your target audience.

Why incentive marketing works (+ 3 inspiring examples)


From coffee shop stamp cards to retail membership programs, incentive marketing is all around us. This strategy can be as fun as it is effective.