ClickCease Content Marketing Archives - Page 33 of 33 - Brafton

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Employee Spotlight, Meet John, tech manager

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Tech manager John Parks discusses the importance of having a web dev. resource on your marketing team and more in his Employee Spotlight.

Brafton webinar sneak peek: Content marketing Q&A with Brendon Cottreau

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A look at Brafton’s upcoming webinar “6 Business Goals for Content Marketing” with host Brendon Cottreau.

What Brafton content integration looks like

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If your website design doesn’t support the content you’re publishing, you’re getting in the way of your own results: 48 percent of users say site design  is the no.1 factor […]

Content Questionnaire: Monique Tremblay, CVS Health

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In this week’s Content Questionnaire, Monique Tremblay of CVS Health shares her take on the digital marketing field.

When to gate your content

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Gating content, or putting assets behind a download wall, is one of the best ways to generate leads from content marketing.

Content engagement increases 13% with a visual upgrade

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By making key visual changes, like adding inline images and pull-quotes to a travel blog, Brafton’s customers increased its web engagement.

4 Ingredients for the perfect content marketing strategy in 2015

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Content marketing is becoming more complicated, but companies will be successful when they use these four ingredients in their strategies.