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    5 bonafide brands rocking the marketing world

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    Find out which five companies have us gushing over their successful branding strategies, and see what you can learn from them.

    Re-branding and how it impacts your bottom line

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    Re-branding can tamper with customer loyalty. Make sure you get it right and keep consumers coming back.

    Lead gen from B2B branded content: What you need to know

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    If you’re looking to move your visitors further down the sales funnel, then you’ve got to use B2B branded content. Here’s how.

    Is your content activating your brand? It should be

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    Businesses just like yours are spending close to $700 billion a year on brand activation efforts. And it makes sense. Today’s consumers and end users are inundated with so much […]

    Laugh at the awkward photos from our brand development yearbook

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    Learn about brand development by laughing at Brafton’s formative years.

    Brafton’s Weekly Content Marketing Roundup: July 10 – July 14

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    This week’s roundup features stories on marketing mistakes, maximizing video content ROI and learning from ‘Game of Thrones.’ Dig in!

    Lights, camera, ROI: Maximize your video marketing

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    There’s no excuse for falling behind on your video marketing strategy.

    This is a brand, this is a business

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    Your brand and your business are two separate things. Now learn how to give both a boost.

    Boost your brand management with content marketing

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    Content marketing allows you to shape perception of your brand and keep customers coming back for more.