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    VR marketing: virtual results?

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    Let’s take a step back from video games and have a serious discussion about virtual reality. *unstraps headset and puts down controller* Virtual reality is still in its infancy yet […]

    Brafton’s Weekly Content Marketing Roundup: June 12 – June 16

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    From mobile madness to selling your superiors on video, this week’s roundup has it all.

    How to make a powerful and lovable video that sells

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    Discover the secret sauce for artful video marketing that sells.

    How to use video effectively at each stage of the B2B sales process

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    Ever get bored sending the same templated email? Or opening every call with your go-to weather cliche? Well, your prospects are sick of that, too. Whatever your product or service […]

    Video value bottom line: How to sell it to your CEO

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    On any given day, your CEO is entertaining pitches from savvy vendor salesmen, business leaders at peer institutions and other members of his or her own executive team. What makes […]

    Fight for video content with the highest ROI

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    Make your video marketing matter by keeping hard numbers and audience intent in mind.

    3 signs you need to overhaul your website

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    Your website represents the face of your organization, and often it’s the first thing a potential customer sees. The numbers are in, and they tell a compelling story: 82 percent […]

    How to jumpstart your video marketing strategy now

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    Aren’t sure how to start your video marketing strategy? Check out our guidance on how to create videos that help you achieve your lead gen and ROI goals.

    Use this formula for maximum blog readability

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    Imagine you visit a library. No, don’t imagine the musty smell, just the books. You’re in need of some specific information, and you find a whole section of books devoted […]