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    Close the lead generation gap with mid-funnel content [success story]

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    Are you seeing a lot of organic traffic but not enough conversions? You might need to invest in more mid-funnel content.

    How video blogs offer you maximum bang for your buck

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    Video blogs offer big marketing potential for small spend. Are you taking advantage of them?

    Brafton’s Weekly Content Marketing Roundup: March 6 – March 10

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    From capturing leads to the state of digital marketing, we’ve got it all in this week’s roundup.

    B2B vs B2C social media strategies: Know the difference

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    Not seeing the social media results you’re looking for? Make sure you’re using the right strategies for your business.

    Turn social posts into leads

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    Is your social media marketing strategy generating leads? It should be.

    At a glance: Key social media trends for businesses in 2017

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    Stay on top of the marketing game by learning about the social media trends you can expect to see in 2017.

    Remember when we saw Google naked?

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    We explore why giving a blog post a creative title made Google think it was about something entirely different than content marketing.

    Brafton’s Weekly Content Marketing Roundup: Feb. 20-Feb. 24

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    Local SEO, internal linking and much more. Catch it all in this week’s content marketing roundup.

    Beware neglecting your visitor persona

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    Does your buyer persona match your website visitors?