How to Create Your Own Content Strategy Template for Your Marketing Programs
A content strategy template will help you execute your marketing strategies. Learn how to create your own template or download ours.
Content Strategy
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Level Up Your Inbound Lead Generation With These 4 Essential Strategies
Here’s everything you need to know about inbound lead generation and how to use specific strategies for generating leads.
Localization and Marketing: The Key to a Successful Global Content Strategy
When trying to reach new markets, brands need an intelligent localization content strategy. Here’s everything you need to know about setting one up.
Content Marketing Metrics That Matter, And Those That Don’t (Infographic)
Explore the content marketing metrics that should matter to your organization and beware the KPIs that don’t translate to real value.
Inbound Leads: Definition, Generation Strategies and More
Learn all about inbound leads, various lead generation strategies and the results you can expect from an inbound marketing campaign in this blog post.
3 Awesome Inbound Marketing Examples Your Brand Could Emulate
What makes an inbound marketing campaign great? These examples will give you some ideas.
How To Create a Marketing Playbook That Converts
A marketing playbook helps your entire team achieve desired results with their marketing campaigns. Here’s how to make one.
How to use testimonial advertising in your marketing strategy
Happy clients? Five-star feedback? It’s time to take those sizzling reviews to new heights with a compelling testimonial marketing strategy.
7 customer success KPIs every business should track (Infographic)
Let’s look at the 7 metrics you need to track to get a complete picture of customer success:
How to conduct a comprehensive marketing audit (infographic)
A marketing audit encompasses every facet of your brand’s online and offline presence, from SEO to social media to physical branding. Taking the insights you learn from an audit can transform your business into a more efficient and targeted marketing machine.