ClickCease Content Strategy Archives - Page 18 of 27 - Brafton

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Boost your brand management with content marketing


Content marketing allows you to shape perception of your brand and keep customers coming back for more.

How to hop aboard the live video train


People love “live.” It’s the reason viewers tuned into “Saturday Night Live” even during its darkest, unfunniest years (I’m looking at you, Jim Belushi). It’s why partygoers across America take […]

Brafton’s Weekly Content Marketing Roundup: June 26 – June 30


From crafting the best video marketing to boosting conversions via email and website, this week’s roundup has something for everyone.

A content marketer’s guide to the history of video [video]


If you want to know where video is headed, you’ve got to take a look at its past.

What is the SEO value of video?


Video marketing doesn’t just support conversions, it helps your content get found.

The beginner’s guide to the best video marketing tools


Channel your inner award-winning director skills by using these video marketing tools to create an amazing visual product.

The best marketing videos of the past 5 years


It’s excruciatingly embarrassing when a big brand tries a massive marketing campaign and epically faceplants. Remember when the Cleveland Indians had a 10-cent beer night? The tab on that gaffe […]

What’s the best way to host a video on your site to generate return?


If you’re a pretty savvy marketer – and we know you are – you’re already wise to the ROI-building benefits of a video-based content strategy. You’ve done the research, identified […]

VR marketing: virtual results?


Let’s take a step back from video games and have a serious discussion about virtual reality. *unstraps headset and puts down controller* Virtual reality is still in its infancy yet […]